MEGABOOM is as essential as any tool in the McLaren Formula 1 Team garage, pumping loud, high energy beats as the team works towards the chequered flag. As an official partner of the McLaren Formula 1 Team, this work highlights both brands’ shared values as Ultimate Ears and McLaren race fearlessly forward together, embodying the sound of motorsport, and the passion of its people, its fans, and its teams. On May 11, the Friday of the FORMULA 1 GRAN PREMIO DE ESPAÑA EMIRATES 2018, Ultimate Ears will unveil these new designs at the world renowned Café Del Mar, for the official launch party in association with McLaren.
This year marks the 30 th anniversary of the MP4/4, the most successful F1 car of all time, winning 15 out of 16 grands prix in 1988.
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Both brands are driven by technology, innovation and design, which is why together they created the MEGABOOM McLaren Edition speakers, bringing the energy of Formula 1 TM racing from the track into a portable wireless Bluetooth Ⓡ speaker with freakishly amazing 360-degree sound and deep, heart-pounding bass. Ultimate Ears announced two new limited edition Ultimate Ears MEGABOOM speakers, designed in collaboration with McLaren.